Author: hello@nucrw.com
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Dak and Zeke
Nucrw recently edited a series of broadcast spots for Albertson’s featuring the awesome Zak and Deke from the Dallas Cowboys. The famed NFL team didn’t make the super bowl this year, but these two partied with their new 214 sandwiches. They look dang good too.
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Marble
Nucrw helped Marble Law create a social video ad about the difficult subject of divorce. The challenge of telling a story with stock footage is finding the right combination of mood, color, characters, and juxtaposition to produce a cohesive video. It’s not always easy to match shots and looks – but you can use this…
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NFT’S FOR DAYS…
@redsmoke | Foundation Our very own @lewbaldwin has been secretly minting NFT’s of his doodles in his spare time. Using the digital moniker redsmoke, which was featured in the Whitney Biennial (redsmoke.com) and several other galleries over the last 20 years, these new pieces are on the Foundation platform. Is digital art finally making its…
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John Deere does music…
Lew Baldwin from Nucrw Produced a benefit concert for Farm Rescue, sponsored by John Deere to help raise money for American farmers directly impacted by the COVID-19 pandemic. The concert was live streamed on YouTube and Facebook with links through other social channels featuring artists Dustin Lynch, Maddie & Tae, Mickey Guyton, Travis Denning, and…
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LG
LG always launches big… Nucrw’s Lew Baldwin acted as the Creative Director and Writer on a segment of the LG USA G6 phone launch campaign working with the agency Laundry Service. With a hyper aggressive social presence, LG goes big with new product launches. What better way to show off the new phone’s many features…
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Mostly Mozart…
The renowned Mostly Mozart Festival at Lincoln Center has been around since 1966 and offers audiences a brilliantly curated roster of contemporary artists working in the performing arts. We created this graphical trailer for all of Lincoln Center’s social channels and paid media.
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Real Reel…
We did a little update to the Nucrw site and here are a few minutes to steal your time, including some recent concert work!
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Sloane Stephens
Sloane serves up STEM. We loved working with Pro tennis star Sloane Stephens, the USTA Foundation, and TWC on this broadcast spot to encourage STEM learning through the sport of tennis. The physics of tennis involves friction, air, gravity, and the dispersion of energy. We captured this using the amazing Phantom camera to capture 1500…
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Hiro Clark and Le Labo
Smells like you. We directed this lookbook video in the hills of Malibu with a good looking young man wearing a Le Labo scented Hiro Clark t-shirt. Yes, they did a collab and when you put this shirt on, your body was infused with the amazing earthy organic richness of Le Labo scents. Hiro Clark…
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Caroline Shaw and Attacca Quartet
Live performance video and interviews with the future. The Attacca Quartet are such badass string wizards that we can’t even comprehend it. Can you be futuristic and classical at the same time? Um, yes. Working with material written and performed by 2022 Grammy and Purlitzer prize winning Caroline Shaw, we are treated to a very…